Product Management is the principal skill, which ensures that high tech companies offer products and services that are market-driven and will provide value to the largest possible segment of customers. Moreover, Product Management must continually monitor the portfolio and be attentive to each product’s financial contribution to the company and position in the Product Life Cycle. MarketWise Technologies provides a number of Product Management services to help companies ensure their investments are made in the right products at the right time and for the right return.
Portfolio Rationalization – tune up your investment strategy with a qualitative and quantitative analysis of each product’s financials versus their position in the marketplace.
New Product Business Cases/ROI Analysis – maximize your R&D leverage with a qualitative and quantitative analysis of new product revenue forecasts versus investment and other costs.
Key Deal Proposal Management – invest in success through professional preparation and delivery of your strategic must-win proposals.
Multiyear Business Planning – bring a longer-term view to your business decisions with an analysis of market dynamics versus product financials and market share forecasts.
Product Life Cycle (PLC) Stage and Business Decision/Gates – bring team accountability and repeatability to investment approval and product delivery with PLC processes and function-based stage checklists.
Business Dashboard Monitoring – key your eyes on the prize with a process and template to track operating plan goals for sales, revenue and strategic objectives.